Located within the KFC Yum! Center, this project reimagines the former Woodford Reserve Bar as a new destination for Rabbit Hole Distilling. The brief required a complete rebranding under strict constraints, including a limited budget, a rapid schedule, and the need to work within fixed existing conditions. Drawing inspiration from the nearby flagship distillery, the design incorporates key architectural elements such as the signature metal screen geometry, warm wood accents, and a prominent rabbit graphic. To achieve a high-quality finish within the available resources, the design team and contractor personally handcrafted many of the custom details to create an immersive environment that transports stadium patrons “down the rabbit hole.”